Vij5 serves a uniquely important role connecting designers, makers and buyers through their brand. Arjan van Raadshooven and Anieke Branderhorst founded Vij5 in 2006, initially so that they could market their own products. (Their best known design is the Flex Vase, which they won a Dutch Design Award for in 2009.) But at some point, a different kind of business plan was hatched, a platform that got them started publishing home accessories, lighting and furniture as the Vij5 collection.
Our aim is to create a positive impact for the people around us by playing an essential linking role. With the Vij5 collection, we cherish the craftsmanship of product designers.
The most important thing to the duo when collecting concepts is beautiful, functional design and a story behind it. The ones they choose are then developed into products that are produced and distributed throughout the world. You can read more of our words on the brand here and see some of our Vij5 favorites below!
Trivet
Alf Wall Hook
Flex Vase
Round Mirror
>>> Shop Vij5’s collection of home decor here! <<<
from WordPress https://connorrenwickblog.wordpress.com/2021/05/05/vij5-uniquely-connects-designers-makers-buyers/
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