Thursday, August 19, 2021

The Forma Collection by TSAR Carpets Introduces 25 Bold New Patterns

The Forma Collection by TSAR Carpets Introduces 25 Bold New Patterns

TSAR Carpets has just released their latest: the Forma Collection. Featuring 25 bold, energetic patterns, the series of high-concept and hand-tufted floor coverings blur the line between applied design and fine art. Using texture, fiber combinations, new layering techniques and seamless gradient transitions, Forma is a collection full of playful optimism.

Forma is the largest collection from TSAR Carpets yet, and was designed over the past year during the design team’s individual daily neighborhood walks. “The goal was to create designs that exemplify and embody the dawn of a new beginning,” says Teresa Ceberek, TSAR Carpets Design Manager. “The word ‘forma’ is a playful nod to the imaginative and uplifting shapes in each of the rug’s patterns, as well as the abstract silhouettes of the rugs themselves.”

five styled rugs in a white indoor space

Forma is the first time TSAR has used refined fading techniques to achieve new gradients, as well as the first time they’ve used ribbon yarn as a material to create sculptural rug dimensions. The company owns and controls the entire manufacturing process.

“Due to the success and popularity of our previous textural collections, including Saltwater and Lagoon, the team experimented with new construction and fade techniques to produce never before seen textures, patterns and fibre combinations that push the limits of virtuosic hand-tufted rug manufacturing,” says Ceberek.

Each durable Forma rug is hand-tufted from 100% New Zealand wool, un-dyed wool, Tencel, ribbon yarn and Lurex, a light-reflecting yarn with metallic properties.

three styled rugs in indoor white space

two styled rugs with red chair

five styled rugs in a white indoor space with soft lighting

four styled rugs with lamp and table

three styled rugs in an indoor space with lamp and soft lighting

three floor rugs styled in an indoor space with white table

three styled rugs in an indoor space with mirror and soft lighting

detail of red patterned floor rug

two styled rugs in an indoor space with mirror and soft lighting

detail of earth toned floor rug

detail of brown textured floor rug with white object

four styled rugs in a white indoor space

four styled rugs in a white indoor space with soft lighting

five styled rugs in a white indoor space with soft lighting

To learn more about the Forma Collection, visit tsarcarpets.com. The collection will be sold exclusively at TSAR’s studios in Melbourne, Sydney, New York, London and Shanghai.

Stylist and Art Director: Nat Turnbull

via http://design-milk.com/



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